Tuesday, August 6, 2024

Excuse them these and help build a sporting culture in India


The sugar in a savory doesn't change or deviate any particular sort,

If a budding sportsperson skips a function to compete in a sport.

The love doesn't shrink from the heart of your kin,
Perhaps she or he is practicing a new mystery spin.

Excuse the budding sporting great for staying away from a picnic,
It will be more useful for them to develop their unperfected technique.

Don’t judge them on the basis they missed so many click,
Their choice today could result in a gold-winning drag-flick.

Don’t berate parents who denied permission for their ward to stay up late,
It could just be there is an important diet to follow or a new regime on their plate.

Perhaps it is not possible to come and attend every group call that came,
Allow them their absence to may be use to perfect their misfiring aim.

I know you are let down that they were not able to celebrate your promotion,
Maybe it is a sign that the last loss hurt and practicing to improve with devotion.

It might be a tragedy that they once again missed your latest sunday brunch,
Or their defence was breached and the result was decided by the last punch.

Maybe they let you down and didn't come personally to return what was borrowed,
Ignore their tardiness as they were busy revisiting the video of when they last throwed.

They must be feeling bitter when they missed visiting you when you were sick,
They must have forgotten in their pursuit to bring glory with a better roundhouse kick.

When you are cheering and rooting for their most elusive medal,
There are many challenges and pitfalls they had to smartly hurdle.

There have been times when they have arrived oh so late,
Slipping and sliding nonetheless, they were honing their ski skate.

There is a reason they consistently miss all the well-planned fun,
Just pardon them as their coach asked a lap more of swim or run.

All the time they look exhausted in their rush to arrive, leave in a hustle, It will all be worth it when you watch and beam in pride when they wrestle.


They indeed may reply in monosyllables as if being Groot,
Some mental visualization and resolve is important when they shoot

To the teachers, I know they missed some of their classes & lecture,
Do allow them their nots for the sake of the larger sporty picture.

Maybe the lack of sleep from the travel became too hard to hide,
Just could be the recovery from the velodrome drill was a tough ride.

There is no telling how our story will continue forward hence,
As a society, we have a role too, and can’t sit on the fence.

Not every potential, talent, or skill will translate to results in every case,
There is more work to embrace to finish fast in this grueling race.

Complainants assemble to quarrel, blame, and curse like bees in a hive,
Let us not jump to conclusions and accept the work needed before the dive.

Remember success is a marathon and not a sprint,
Every win is precious, let alone winning rows that eventually didnt.

There are many barriers to overcome and more to straddle,
It isn't a quick smash but needs for us to rally with every paddle.

Harsh are those who expect the losers to pitifully groveling,
Not everyone has the ability, support, or passion like the hero with a javelin.

Pass this message in words or visuals to every relative, laws, and uncle,
This is a long journey, so pick up your bat, shoes, gloves, etc, for the next sporting cycle.

As unless there is a major departure and a desire for a shift,
We might languish in the average and won't see our medal tally lift. 

#SportingCulture #AthleteLife #Dedication #SportsJourney #PursuitOfExcellence #SupportAthletes #TrainingHard #SportingDreams #AthleteSupport #ChasingGoals #Olympics #IndianSports #YoungTalent #NurtureAthletes #Sportsperson

Thursday, August 1, 2024

How India's Path to Greater Olympic Glory Is Long But Exciting


          Indian athletes can learn much from Chinese, Japanese, and Korean success, both from  a performance and suitability point of view. We have competed with China in badminton and, in some cases, have stolen their thunder or at least tapered it. From a physical standpoint, the smaller, leaner, and, in most cases, similar height means India can compete in several sports where these physical traits are a plus.

A case in point is table tennis, where India has underperformed, but recent performances give us hope for a better future. Sports like diving, shooting, weightlifting, martial arts, and gymnastics, where these countries dominate, offer pathways for India to grow its medal count in the future.

With cricket joining the Olympics in 2028, one medal can be banked upon for some Olympics to come. Gymnastics is another sport that India can work on, with flexibility, strength, and discipline all packed in a compact frame, serving as a pedestal we should aspire to.

India has underperformed in shooting, but by providing calmness and big-match temperament, we can overcome the last hurdle we seem to fall short of. With an improving economy, better nutrition, surging sports attention, and sports as a source of livelihood and glory, the Indian sporting scene is only going to thrive from now on. It is only a matter of when.

These sports with the most medals in the Olympics should be our aim:

  • Athletics (48 medals): Athletics is of prime importance, with many examples to inspire us. Given our varied demography, features, and natural abilities, India can continue to scale the medal count in athletics.
  • Swimming (37 medals): The atrocious or non-existent record in swimming must be addressed. With India having one of the biggest coastlines, along with immeasurable rivers and river systems, India’s arrival on the world stage in swimming is only fair. This should be a focus to make a dent in the swimming arena dominated by a few countries.
  • Judo amp; Shooting (15 medals): With size and girth not amounting to much, for the most part, judo and shooting must yield a minimum haul. With the potential to rise rapidly if resources and the right training are provided, these sports could become key medal contributors.
  • Artistic Gymnastics amp; Rowing (14 medals): With a wealth of geographic diversity and a skill pool, artistic gymnastics and rowing have immense hope. A school programme and scholarships to centres of excellence in India and abroad are a must for success to slowly usher in. Rowing, especially considering its cultural and traditional place in various parts of India, from Kerala backwaters to the Brahmaputra valley, holds significant promise.
  • Boxing (13 medals): While boxing has bagged medals for India, with heroes and a rich pedigree, quality coaches, enhanced diet, training, and exposure, India can become a boxing giant like Cuba, with medium funds but a vision of excellence.
  • Fencing, Track Cycling amp; Freestyle Wrestling (12 medals): Fencing, though currently restricted by cost, still has its upside. Track cycling has immense promise as it is easy to start. With the right infrastructure and training, India can prosper, especially if racing tracks and velodromes are constructed and made accessible. Freestyle wrestling, particularly in states like Haryana, Punjab, and the Northeast, offers unparalleled talent and can strive to create a Dagestan-like wrestling hub.
  • Sailing, Weightlifting, and Canoe Sprint (10 medals): Sailing, though not a traditional sport, will grow in popularity. Weightlifting, where China dominates, should be a priority area for India. Canoe sprint reminds us of Kerala’s snakeboat races, where talent abounds. With the right incentives, India can drive on here too.
  • Other Sports: Diving, Taekwondo (8 medals each), Canoe Slalom, Equestrian, and Greco-Roman wrestling (6 medals each): These sports have significant opportunities to tap into. The Indian Olympic Committee should nurture and develop roadmaps for young athletes to give their best.

With major sporting nations and regions like the USA, Europe, Russia, Australia, China, Japan, and the UK dominating the Olympic medal tally, India currently sits at only 37 medals. However, with the right strategies, this could change, leading to more shared medals and increased competition. This will ensure that medals are earned rather than assured, making the sporting story very interesting in the future.

By ramping up investment, support, information, facilities, and competition, sports can enter the main stage of conversation in India, shifting from mere entertainment and patriotism to viable career choices, along with being areas of investment and marketing. This will help India be recognised as a sporting nation, impacting soft power portrayal, boosting morale, and promoting fitness across the country. Without this dedicated approach, India risks drifting towards the bottom rather than surging towards China.

With the USA, Russia (USSR), Australia, UK, United States (USA) with 2,629, Russia (RUS) with 1624, Germany (GER) with 1386, Great Britain (GBR) with 916, China (CHN) with 636, France (FRA) with 751, Italy (ITA) with 618, Hungary (HUN) with 511, Japan (JPN) with 497, and Australia (AUS) with a total of 164 medals at the Olympics, the task is monumental but never impossible. They need more competition with India, currently at only 37.

By nurturing the interest or developing them so India can be a contender and young ambitious sportspersons of the present and future are given direction to excel and set an example to fill themselves and the country with glory is the ideal way ahead. So like you, I am filled with more hope than pessimism.

#Olympics #IndianSports #Sports #TheOlympics #Opinion #India 

Saturday, July 27, 2024

I think I am Samsung...

         

         Having used iPhone and Blackberry,

Finding phones became a worry.

After Blackberry folded, Nokia plummeted,

iPhones seemed the only one merited.

Then iPhone became the alpha of pride and prestige,

The price point and value seemed a bit vestige.

For an all-time online person, the charge duration became omnipotent,

The fancy camera, security, and flashy curves seemed unimportant.

After much thought and frugal serendipity, Samsung was chosen,

Then eventually after relearning the use of mobile, an awakening had risen.

The flexibility was as much as a Chinese make and the usability of an Apple,

Slowly it dawned on me that sometimes the mid-path is often supple.

I tread the path of center, the tech not political, oh, time's up, my phone has rung,

Although I hope that Google, Nokia conjures up better, for now, I am Samsung.



#Samsung #TechJourney #MobileChoice #PhonePreferences #TechAwakening



Sunday, July 7, 2024

Explaining Digital Marketing to Professionals on LinkedIn.

- Digital marketing, like managing salary expectations, requires regular and consistent spending, which is favored by native ad algorithms.

- Just as highly qualified and in-demand skills command higher bids, increasing your ad spend can attract more and better leads and prospects.

- If the look, presentation, and appeal of your ads are top-notch, you're more likely to attract prudent and long-term candidates and leaders.

- However, when a candidate shows up for the interview like engaging with your ad, if your offer and the experience fall short, the best prospects won't convert as intended.

Consistency in quality and spending, akin to great work ethic and values, is highly appreciated in digital marketing.

Promises of unrealistic perks are often blacklisted or downgraded by boosting platforms.

Staying updated with the latest advancements is crucial; otherwise, your ads are likely to underperform.

#ads #marketing #jobs #career #digitalmarketing #copywriting #strategy #artwork #creative

Monday, July 1, 2024

If social media agency scenarios were cult film punch lines

Client - The recent ideations need to be re-looked at:

Social Media Team - 

No alt text provided for this image
Source - Terminator 2: Judgment Day

When copy team leaves with the creatives still pending:

Copywriters to Designers -

No alt text provided for this image
Source - 'May The Force Be With You' - Star Wars

When deadline approaches and the screen pauses:

Designers to Team -

No alt text provided for this image
Source: 'Houston We Have A Problem' - Apollo 13

When no creation is approved the entire day:

The Day -

No alt text provided for this image
Source - 'You Shall Not Pass' - Lord Of The Rings

When you ordered Pasta but the work takes too much time:

The Cool Pasta -

No alt text provided for this image
Source - "Hasta la vista, baby.” - Terminator 2: Judgment Day.

What is the turnaround time on the project during festive season?:

Creative Director -

No alt text provided for this image
Source - "To infinity and beyond!” - Toy Story

When the post was due yesterday?

The Management:

No alt text provided for this image
Source - “I feel the need… the need for speed!” - Top Gun

When the creative is approved in one go?

Visualiser to Artist:

No alt text provided for this image
Source - “You’re a wizard, Harry.” - Harry Potter and the Sorcerer’s Stone

When you are unsure if any logo design will be approved.

Client Servicing Director:

No alt text provided for this image
Source: “I see dead people.” - The Sixth Sense

When the website goes live.

The lead coder...

No alt text provided for this image
Source - “Are you not entertained?” - Gladiator

When the campaign is finally launched:

Campaign Manager -

No alt text provided for this image
Source - “It’s alive! It’s alive!” - Frankenstein

When client says, well done.

The Illustrator -

No alt text provided for this image
Source - “I’m the king of the world! - Titanic

hashtag#MarketingCreativity #DigitalStrategy #SocialMediaTactics #ContentCreation #ClientManagement #DeadlinePressure #ProjectTurnaround #CreativeInspiration #TeamCollaboration #ClientSatisfaction #CreativeDirectorLife #MarketingCampaigns #WebsiteDevelopment #ClientFeedback #DesignChallenges #ProjectLaunch #CreativeAchievements #CampaignSuccess #ClientAppreciation #CreativeIndustry